[AMRadio] Cart and horse, chicken and egg, etc.

C.L. Mitchell rsq14adam1 at hotmail.com
Thu Oct 15 17:57:17 EDT 2015

Agree that it was an economic decision.  I vaguely remember the explanation given to make QST larger size was a stated plus, apparently at the time, the cost of the paper was cheaper in the larger size.  I remember thinking that, in high school, we used to read QST in study hall because it fit nicely inside a textbook and wondering how those there at the time were going to do it.


> To: amradio at mailman.qth.net
> Date: Thu, 15 Oct 2015 16:23:13 -0400
> From: manualman at juno.com
> Subject: Re: [AMRadio] Cart and horse, chicken and egg, etc.
> On Thu, 15 Oct 2015 14:46:00 -0500 "Donald Chester" <k4kyv at charter.net>
> writes:
> >As for  the physical size, nearly all other magazines went to that size
> about the same time QST did.  I have never heard any real explanation
> why, or what was supposed to be the advantage of the >larger size. Maybe
> the Post Office gave a better bulk rate to the standard size.
> *** I believe you are correct. USPS made changes to their bulk magazine
> size rates plus paper manufacturers were increasing costs for that size
> type of paper, and I believe some of the newer printing machines weren't
> designed and/or additional cost setup for the mass printing of the
> smaller paper size. It was an economical descision.
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